What can we learn from The NAIA Basketball Tournament?

For the past ten years, the NAIA Divsion II National Basketball Tournament has been held on the campus of The College of The Ozarks in Point Lookout, MO. It is truly an event that the entire area gets behind. I believe that we can learn two major business lessons from the tournament.

1. Cooperation. The business community, the schools, and the college all work together to make this event happen. Their entire focus is on making the tournament a great event.

What would happen if, as an area, we had the same kind of effort for all our events? The stronger we become as an area, the stronger we will become indivdually. One of my main concerns for the area is the "somebody should do that" attitude that seems to be developing. We could learn from the efforts put into this tournament.

2. The one thing is the one thing. The tournament is about basketball. Everything points to what happens on the court.

Everytime you split your focus, you jeopardize the quality of the product. The more focus that you can bring to your customer, the better chance you have to improve your product. As a business, you need to know what you do and do it better than anyone else.

Spend some time thinking about how you can apply these lessons to your business. Have a great week.

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